September 20, 2022
The Lady Behind, “Where’s The Dent!?”
So many of you have asked about the lady who says, “Where’s the Dent?” Is she family, a friend, or a customer? When we began the Skent-N-Dent journey many years ago and started advertising, we wanted an adaptation of the famous Wendy’s catchphrase, “Where’s the Beef”? That eventually led to our infamous slogan, “Where’s the Dent?” We began discussions with our ad agency at the time, describing the lady…